Case Study: Film and Photoshoot Logistics for Harveys
At Reliable, we pride ourselves on providing bespoke logistics solution for some of the world’s biggest businesses. One of those businesses is Harveys, the furniture store with whom we have been working closely since 2014. In that time, we have established a reputation for delivering logistics, porterage and warehousing solutions that are second to none.
Harveys is the largest furniture specialist in the UK, with over 150 stores nationwide. Getting bulky, difficult-to-move products to their customers in a timely fashion has never been an issue for them, but when they approached Reliable it was with a logistical problem that was outside of their comfort zone.
Harveys had filmed many adverts in the past, but each time they found their customer orders delivery team to be ineffectual. The team struggled to keep up with the volume of furniture and deliveries required for the shoots. To add to this, they also needed this furniture to be assembled and placed in time for the beginning of the shoot and safely transported in and out of sets.
The marketing team at Harveys soon realised that their issue was beyond the remit of their customer delivery team. They decided they needed the help of experts in logistics in order to get their furniture from A to B, assembled and ready to shoot safely and, crucially, to schedule. That’s when they contacted Reliable.
Harveys approached us initially with the remit of collecting furniture from a storage facility in Thurrock and delivering it to photo shoot locations in London across a period of five days.
Due to the fact that Harveys have had to contend with issues of furniture arriving damaged in the past, we implemented a condition report at the point of collection to ensure that the furniture arrived in the exact condition that it left the storage facility. Furniture was thoroughly wrapped and protected before being delivered to set, where we supplied on-site porterage for the day and then transported the furniture back to Thurrock upon completion.
In the month that followed, March 2014, we supplied a 5-man team along with two vehicles to transport furniture from the storage facility up to Skipton in Yorkshire for a television ad shoot. During this time three members of the Reliable team and one vehicle remained in Yorkshire providing a week of on-site porterage to Harveys during the shoot. At the end of the shoot our second vehicle returned to Skipton to help safely transport the furniture back to storage in Essex.
Since that time Reliable has been trusted by Harveys to deliver time and again and we have established an on-going relationship with the Steinhoff Group. Since 2014 we have been providing shoot and film transportation for Harveys and to date have successfully completed over 50 shoots.
During 2015 Harveys ceased their relationship with a 3rd party storage facility and instead decided to take advantage of Reliable’s own storage facility, so that all products could be accounted for in the lead up to shoots. Harveys now have shoot furniture delivered directly to us from their supplier as they are confident in our ability to carefully collate and look after all products. We are now responsible for providing warehousing and storage two to three weeks before any given shoot, as well as transportation and porterage during the shoots.
As of May 2016 Harveys secured 1200 sq. ft. of Reliable warehouse space. We now deliver a full warehousing service with stock management and transport logistics. This involves the receiving of shipments, collation of deliveries, providing stock lists and transporting furniture to and from stores or shoot locations. Furthermore, we were recently asked to be responsible for the delivery of a competition winners prize – a corner sofa. All of this has been completed at the request of their marketing team, but we are also trusted by the buying team at Harveys to receive deliveries of furniture, deliver to stores and handle stock movements in cases when suppliers deliver furniture incorrectly.
It is our proven reliability and our proactive approach to logistics that has made us trusted partners of Harveys and we look forward to working with them for many more years to come.
"Having worked with Reliable for a couple of years we are very satisfied and confident in their services. Providing furniture storage for our TV commercials and photoshoots, the team are hardworking, eager to please, and easily contactable. Reliable have maintained a high level of service since day one." Hayley Langton, Assistant Marketing Manager, Harveys
If your business is in the midst of a logistical nightmare, whether it’s organising for film transportation or photoshoots, or the safe collation and storage of products, make sure you give us a call on 0800 093 1990 or email us at firstname.lastname@example.org. No matter your problem, our logistical experts can deliver the bespoke solution that your business needs.